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If you’re looking for a great travel experience, add Florence to your bucket list. From the wonder of the Uffizi Gallery and romantic architecture on every corner, it’s one of the most interesting cities to visit. It’s also one of the top cities in Italy to begin an adventure since it’s well connected to the rest of Tuscany and other Italian destinations.

With so much to see, you don’t want to bury your head in a travel guide book. An audio guide walking tour is the best way to soak up the sights, allowing you to go at your own pace. This is your sign to grab your device, download the Urbs app and never look back!

The Urbs Way

Listen & discover

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Enjoy 4+ hours of audio content written by cultural experts
Explore 60+ fascinating cultural locations
Discover 80+ restaurants, cafes, bars and shops recommended by local writers

Plan your route

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Plan your perfect day with our unique route plotting function
You can also use one of our curated routes which can be amended according to interests, schedule and budget

Book tickets

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Find out which locations require tickets
Book attractions and activities in advance to avoid the queues

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Fabulous Florence

Whether you’re travelling alone, as a couple, or in a group, the app offers the most up-to-date way to navigate a city in style. Best of all, you can mix and match your itinerary on your iPhone, smartphone device, or via the website to curate your own agenda. If you’re into art and culture you can create a walking tour of the local buildings and galleries, or if you’re a foodie you can pick out all the top restaurants and cafes the city has to offer. You can even buy tickets to the top sights to bypass busy entrance queues. What’s not to love?!

Architecture on your doorstep

One of the most breathtaking works of architecture comes courtesy of wealthy Florentine banker Luca Pitti. Built in the 15th century, the Palazzo Pitti is named after its first owner, and is a must-visit on your walking tour. If you like this, then you’re certain to love Brunelleschi’s dome. Hugging the Florence skyline, this rust-coloured masterpiece can be seen on every postcard and selfie of the city, thanks to its mammoth 116-metre height and 45-metre diameter.

Famous Florence

When it comes to famous art there’s so much to see in Florence. Start with the Uffizi Gallery and marvel at the historical artworks in this prominent art museum. Rather conveniently, it’s opposite the Piazza della Signoria – a central tourist spot that’s worthy of your visit. This square is also home to the Palazzo Vecchio – an iconic former government building in Florence with a rich history dating back to the 13th century.

Of course, a trip to Florence would be incomplete without a visit to Michelangelo’s David. This piece of Renaissance history is found in the Accademia Gallery, which is home to many other spectacular artworks. As one of the most famous works in the world expect queues, with plenty of French, Spanish, and English tourists with their cameras at the ready for a selfie!

Italian home cooking

Florence is known for its mouth-watering cuisine, catering to all tastes and budgets. Sitting on the bank of the river, Borgo San Jacopo offers first-class food and a beautiful backdrop with churches, buildings, and architecture glimmering in the distance. Cafes and casual dining are aplenty in and around the plazas and squares – it’s also a great way to people watch over a leisurely coffee. Be sure to try the gelato and pizza during you trip.

Unusual sights

Alongside the typical museums and buildings, there’s other lesser-known sights to behold. One of these includes Santa Maria Novella – the world’s oldest apothecary which dates back to the 13th century. For something more unusual on your audio tour, take a moment to pay tribute at the Hospital of Innocents (Ospedale degli Innocenti), a former orphanage, which was built and run by the silk guild of Florence.

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Reasons to love Urbs

As you’ll discover on your Florence self-guided audio tour, there’s a number of benefits in using the app to find your way around. Here are just a few benefits:

Write your own story

With hundreds of world-famous attractions to choose from, be the author of your own journey. Your audio tour can be personal to your, or your group, allowing you to enjoy the city sights at your own pace and time.

You don’t need to be connected

We make it easy to create and download your bespoke guide which you can access even without Wi-Fi. The offline option means that you don’t need to worry about roaming charges to find your way around Florence.

Beat the queues

With the option to book tickets ahead of a visit, you can make the most of your precious travels, and spend less time queuing!

Hidden Gems

As well as popular tourist haunts, there are a number of inspiring choices and hidden gems to uncover for the many visitors that come. You can listen to and access, pre-made audio tours to find hidden gems if you’re looking for inspiration.  

Download the app

Don’t forget to download the Urbs app today, and find your next Italian adventure.

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